Tuesday, 19 July 2011

A2 Media Project Brief

For my project, I will produce a promotional package for a new computer/video game. This has to include two TV advertisements and two of the following:

·     The cover of the game’s package,
·     Two hyperlinked pages from the game’s website,
·     A magazine advertisement for the game.

I have chosen this brief because I am very interested in the fundaments of game design and I hope that I am able to study further into the subject of game development in higher education.

As a starting point for this project, I will be analyzing three different magazine advertisements related to gaming, as this will help me learn about the advertising used for game promoting. Then, I will analyse three different game trailers. This will help me to brainstorm ideas about how to make the TV advertisements. Finally, I will analyse three different video game box covers, as this will help me to brainstorm ideas for my own game packaging.

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